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The Shack vs. Stuff Christians Like.

Dec 31st by Jon

This is the ad Zondervan put in the new issue of Relevant magazine. (It’s a three page ad that sits on the Donald Miller article.) I’m also reading the book manuscript right now and I am continually amazed at the things they are willing to jump into with me. The very first line of the book is probably one of the craziest things I’ve ever written. And they were completely cool with running this line in one of the largest Christian magazines on the market: The Stuff Christians Like book is “100% funnier than the Shack.” Crazy. If you haven’t ordered the book yet, only $8.76, here is the link. Pick up a few copies today.

SCL ad-2

SCL ad-3

SCL ad-4

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Comments

Kristi Dec 31, 2009

Can't wait for my copy!!

sherrymeneley Dec 31, 2009

After reading your 2nd post today – I would have to say this ad gives me "JOY" (because SCL taking off like it has IS a God thing). Congrats again, and kudos to Zondervan.

Scott Cohen Dec 31, 2009

How many copies have you presold?

@buzzie1969 Dec 31, 2009

ANYTHING would be better than The Shack :-) – I'd like to burn every copy I see :-)

JCP Dec 31, 2009

Ditto.

paul Jan 1, 2010

yeah, I sort of feel that way about the bible.

@cshreiner Dec 31, 2009

Can't wait for my pre-order to arrive!

John Ferguson Dec 31, 2009

The illustrations are awesome! I have just ordered my copy.

Christinah86 Dec 31, 2009

Can't wait!! Already ordered mine :D

Kat Dec 31, 2009

I don't know, I live in the South, and I'm not sure anything could be funnier than the spectacular nervous breakdowns that took hold in some people over the idea of God being black.

eastern ky pastor Dec 31, 2009

I thought it was more over God being a woman!

AmyJZB Dec 31, 2009

Waiting not so patiently:)

[...]   so be sure to pick up a copy… It is said to be 100% funnier than “The Shack” the proof is here! 100% funnier than The [...]

jasonthebaldguy Dec 31, 2009

gave you a stumble and some links on a post… hope it helps! I will be ordering mine soon!

Katie L. Dec 31, 2009

Those ads are pretty brilliant. I haven't pre-ordered yet, but that is because I'm afraid I'll forget to save the money that month (it won't bill me until it ships), and I'm on a tight budget. I have full intentions to purchase it as soon as it comes out, though! :D

Alison Dec 31, 2009

100% funnier than "The Shack" made me laugh out loud! Can't wait!

Daniel Decker Dec 31, 2009

Brilliant.

StacyFromLouisville Dec 31, 2009

The Holy Spirit bubble is at crotch level. Coincidence? I don't think so. But, should they move closer together and not leave room for the Holy Spirit, that "bubble" can me moved about 1/2 inch higher on the offending harlot, and, Voila! Somebody call the women's ministry director. It's time to argue about whether or not to have a baby shower….

StacyFromLouisville Dec 31, 2009

Issue 1:
Will this book be a coffee table book? Even though our living room is insanely narrow I would buy a coffee table just to display this book.

Issue 2:
So many people, myself included, anticipate the grandeur of this publication. We will read it in one setting. No matter where we are – home w/ family, on a bus, coffee shop, at a funeral, etc. – we will quote your wisdom to everyone around us regardless of if they care or get it. But when we're done with the book (including coloring all the illustrations) we will fall into the throws of depression. It will be like publication induced bi-polar. Thanks. I'm looking forward to this bonus.

StacyFromLouisville Dec 31, 2009

Issue 3:
Worship leader kinda looks like Adam Lambert. Somebody's going to hell for that one.

Becky Miller Jan 1, 2010

I laughed out loud, Stacy.

debbiesawyer Jan 3, 2010

*snicker*

Jon Acuff Dec 31, 2009

I think you might be right.

pr31wb Dec 31, 2009

It's a Bible length – that's right! I couldn't remember exactly how much room the Holy Spirit needed when I was teasing the kids the other day. Seriously, I could use that illustration as a placard in my car when I drive my boy and his friends around with their girlfriends…

joanna Dec 31, 2009

Those big pulpit bibles size, not the pocket sized ones

Dave Wilson Dec 31, 2009

Love the illustrations. They remind me of the hilarious "Worst Case Scenarios" books!

Dave

joanna Dec 31, 2009

Those ads would make cool bookmarks.

RawFaith Dec 31, 2009

Joanna's on to something… Jon it could be your next giveaway… or pdf files where we could make our own jaunty bookmarks. :)

Just put a link to this on my FB page. Classic. I am cracking up. Even the ads are 100% funnier than The Shack. Woot!

Joanna Jan 1, 2010

Nice! I just got the new issue of Relevant today, and had to go promptly look it up!

Wm Paul Young Jan 1, 2010

personally, i think it is 97% funnier than The Shack.

Tanya Jan 2, 2010

LOL!!!!!

Miss_Ashley Jan 1, 2010

That's awesome!! I haven't preordered my book yet, but I will. Congrats!! :)

Chrissy Jan 1, 2010

Very funny! I don't think I've heard the words "metrosexual" and "worship leader" together.
Regularly checking your site is one of my resolutions for 2010!

Becky Miller Jan 1, 2010

As soon as my husband brought in the new Relevant from the mail today, I pounced on it and ripped it open to the Donald Miller article to see the ads. Then I left it open on the tub shelf in the bathroom so all our New Year's Eve party guests would see the ads.

At some point tonight, I was talking with a guest about Rob Bell, so of course I told him about SCL and #28, and he said, "Oh, I just saw the ads for that in your new Relevant! I'm totally buying it. I loved the side hug. I didn't know it was a blog too!" Insta-new-fan!

sally Jan 1, 2010

Much as I like "`100% funnier than The Shack", I preferred SFL's blurb idea: "Just like the blog only not free".

Teresa Jan 1, 2010

That is really awesome!

Rebeccamh Jan 4, 2010

I giggled like I was 12 when I got my card in the mail saying Merry Christmas, Jon Acuff. Its hanging proudly on my fridge, along with my excerpt from the book. I don't think it'll ever come down. I can't be sure.

Darcy Knight Jan 4, 2010

Me too! Jon, bro, thank you SO much!

Helen Jan 5, 2010

I never read The Shack, but I will read Stuff Christians Like as soon as it comes in the mail.

Sarah Jan 6, 2010

You can read the RELEVANT issue where the ad was posted here: http://bit.ly/6nQzDK

amy Jan 12, 2010

Our worship leader looks just like they guy you pictured!! Our guy is late 20's/early 30's and kind of hot, so going to church is a lot more fun!! I don't know if you put the Bling Cross shirts and bedazzled cross jeans in your book that many wear at my church here in TX.